To Market to Market: An Evening of Small Food Business Skillsharing


To Market to Market: An Evening of Small Food Business Skillsharing


Wednesday 4/19
Sugar Beet Schoolhouse
349 Ashland Ave. River Forest, IL 60305

Join us at Sugar Beet Schoolhouse and River Forest Kitchen for an evening of networking and learning for small food business owners. 

Karl Bader of Karl's Craft Soups will share his insights about farmers' markets, promoting your small food business and more. 
Cheryl Munoz of Sugar Beet Food Co-op and Schoolhouse will share her experience as a food retailer and shared kitchen manager. 

Starting An Artisan Food/Beverage Business 101
1. What's Your Brand: Branding should promote your business, connect with customers and differentiate yourself in your market.
2. Who's Going To Buy Your Product? The value of market research & knowing your customer.
3. Start-Up: A strong business plan is critical.
4. Sales & Marketing: #1 goal is to get new customers & keep them.
5. Details, details. details: From purchasing equipment to business cards, there are a lot of small things that are important for success.

Bring your questions about everything from marketing to licensing!
Wine, beer and delicious snacks provided. You are welcome to being your product to test with other food pros. Bring business cards, too!
Let's build a strong, supportive community of food entrepreneurs. 
$20 per person.  Please register in advance. 

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